John started sponsoring teams about 17 years ago before the competition bug bite him. He started testing his skills at smoking proteins. Keeping it simple at first with store-bought rubs and spices he started to pay attention to the pitmasters that he was sponsoring. That’s when he started honing his skills and making his own rubs, mostly for friends and family.
John joined Tito’s Handmade Vodka in 2011 and has been a competitive pitmaster ever since. He started sponsoring other pitmasters that shared Tito’s philosophy: if it’s important to you, it’s important to us. This is why they choose to sponsor and support as many non-profits as possible